I was recently reviewing a diet program (I won’t mention the program name), when it struck me just how much misinformation gets circulated. The diet program itself was fine. I think that it could help some people to lose weight. But as I read the e-book explaining the diet, I was honestly shocked at some of the statements made.
Many diet programs seek to have an ‘angle’ or a new take on the issue of dieting. That’s all very well, and I do see the need to differentiate your diet program from the competition. But, when you are selling a diet program, there is a responsibility to re-check your facts and clarify any statements that could be misunderstood or taken out of context.
It is especially important in the weight loss industry that we don’t make broad statements that are not true in all cases, or strong declarations that are not fully in-context. Few things are truly simple to explain and so we should avoid the temptation to over-simplify the facts. As Albert Einstein said – “Everything should be made as simple as possible, but not simpler”
If the reader remembers only a little of your e-book or seminar, you can bet that it will be those half-truths or out-of-context quotes that will stick in their mind. The human mind attaches to such things much more readily than to long winded facts.
Here I will just cover a few of the program’s misleading statements. I don’t want to give away the program’s identity by being too specific.
1. High intensity exercise is useless for fat loss. I was quite surprised to read that. It is well known that high intensity exercise is the most effective exercise for fat loss. Yes, you need to make sure that the intensity is sufficiently high, else the effect is lost, but that doesn’t make it useless. It is important to make sure that your workout is truly high intensity and not just mid level. Due to the intensity required I always recommend that you seek medical advice before starting such exercise. Also I suggest wearing a heart monitor to keep the workout in-check.
2. Walking is the best form of exercise to lose fat. Walking is good exercise, but I don’t think it qualifies as the best exercise. For some people walking is there only exercise option. I suggest that those people walk often to maximize the benefits. For more physically in-shape people, then I believe that high intensity workouts will achieve more fat loss and increased fitness. Walking is outside of the fat-burning-zone, so it is a good form of exercise, but I couldn’t say that is the best form.
3. Honey has no health benefits over white sugar. This is a prime example of where inaccuracies can create misinformation. It is possible that both sugar and honey are similar for calorific values. I haven’t verified that. If it is so, then there would be no significant weight loss benefits from switching to honey. But, as far as your health is concerned, I can’t see how a highly refined product such as white sugar, could be considered equal to something as natural as honey. And the programs suggestion to use artificial sweeteners is just utter nonsense.
There were numerous other inaccuracies and misinformation – too much to cover it all here. The key point is that the actual diet was quite sound and yet the accompanying e-book was so poor. Someone who followed this diet and lost weight may be misled into believing the e-book was equally as good as the diet.
The best defense against being misled is to get a good understanding of the principles that all nutrition, diet and weight loss are based upon. As those core principles become familiar, you will find it easier to distinguish between good and bad advice. Learn the core principles and see your weight loss efforts triple.
Learn more about quick fat loss. Stop by Phil Sanders’s site where you can find out all about getting quick fat loss results that last.
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